Introduction: What is Upselling and How Does it Benefit Small Hotels?
Upselling is a key revenue strategy for small hotels. It involves offering guests additional services or products that are related to the ones they have already purchased. Upselling can help small hotels increase their sales and profits by providing guests with better value for their money.
By understanding how upselling works and what strategies work best, small hotel owners can maximize their profits while providing guests with an improved experience. In this article, we will discuss the basics of hotel upselling, its benefits to small hotels, and how to create effective upsell strategies that will increase hotel sales.
How to Use Essential Tech Tools to Optimize Your Upselling Strategies
Upselling is an essential part of any business, and tech tools can help you optimize your upselling strategies. Whether you're running a hotel or a retail store, the right software can make it easier to manage your upsells and increase your profits. From cloud-based management systems to hotel booking software, there are plenty of tech tools that can help you maximize your upsells and boost your bottom line. In this article, we'll discuss how to use essential tech tools to optimize your upselling strategies.
Here are 3 examples of tech tools that can help you manage your hotels Upsells.
Oaky
Canary Technologies Upsells
Duve Customized Upselling
Exploring the Different Types of Upsells & How They Can Increase Profits for Small Hotels
Selling Room Add-ons in Small Hotels
A Stocked Mini Refrigerator
There is an Asia technique that is very effective in generating profits from a stocked mini refrigerator. Whether this is feasible for your hotel depends solely on your type of clientele. If your guests are more on the high-end and you can safely assume your guests will not try to skip out before the mini fridge bill can be tallied. By stocking the refrigerator with soft drinks, beer, juices, and select snacks there is a high potential to sell multiple products per night. Restocking is done and tallied daily by your housekeeping staff.
Pre-Arrival Grocery Stocking
Many guests will scramble to find a grocery store to stock their rooms with items they need while staying. This service can be included on your website. When the guest arrives the supplies should be already placed in the room along with the receipt. Charging a percentage of the bill will keep the service fair to both parties.
A separate bed or Cot
Often guests will request a rollaway bed. This is an old source of income you may already be supplying.
Early Check-in and Late Check-out
Early check-in and late check-out are often a source of income many small hoteliers fail to offer. This upsell technique is one that your guests will certainly take advantage of.
Sell Other Companies Services For a Commission
Additional hotel services are the most effective way to increase the sale of hotel rooms and increase the properties' revenue. Improving your property's services enhances the image of a hotel.
Masseurs and tour guides. These types of businesses are already prepared for in-room and door pickup. Sell these services in advance on your website with your pre-arranged price with the service provider.
Meal delivery service at your hotel will certainly be a positive experience for your guests. Do some groundwork and supply the menus in-room.
Local Cooking Classes as with the tour guide contact the service operator and set a price.
Renting out your entire property for a set amount of money. This sells more often than you would think.
Shuttle service to and from the airport and restaurant.
What Goods can be Sold in a Hotel
To organize additional sales in a hotel, mini-shops, vending machines, and kiosks should be in place. Some kinds of goods might be sold at the reception desk.
Here is a list of goods that can be sold in a hotel:
Souvenirs
Cosmetics
Hygiene Products,
Sunglasses
OTC Medicinal Products
Alcoholic Beverages and Soft Drinks
Processed Foods
Hotel upselling can be very profitable with careful thought and planning. Offering guests products and services that they may purchase elsewhere while staying at your holiday rental. There are ways to increase the revenue per room as well as offer local services.
The LAAYR Grop is passionate about the travel industry. If we can assist in any way possible please contact us. A 30-minute consultation is free.
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